This course developed by the Entrepreneurship Academy of the SANAD Fund for MSME in partnership with the Al Hussein Fund for Excellence, is designed to provide practical and essential business skills to support entrepreneurs across the Arab region. Aimed at aspiring entrepreneurs and owners of micro and small enterprises, the course offers accessible, hands-on learning to help participants start, grow, and sustain their businesses. Through real-life examples and case studies, learners will gain a solid understanding of key business concepts and acquire the tools needed to apply these lessons directly to their own ventures.
Unit 1: Business Foundations and Planning
Unit 2: Basics of Managing Your Business
Unit 3: Running Your Business
Unit 4: Growing Your Business with Marketing